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Hires, Wins & Business

PRODUCTIVE Creative Talent and Representation Opens in Spain

Elena Vida and Kate Jenner launch craft sourced creative representation company in Barcelona

PRODUCTIVE Creative Talent and Representation Opens in Spain

There are certain highly creative roles that are fundamental in any production project. Some of those roles have not, until now, had the level of visibility they both need and deserve.

Spain has some of the best crew and production talent in the world. They work for industry leading production companies, agencies and brands from all corners of the globe who come to Spain for the locations, the weather, the ease and cost of production (and the footballers).

PRODUCTIVE will champion and promote these highly creative roles to offer a curated creative talent finding service for companies wanting to shoot or produce projects both in Spain and abroad. 

PRODUCTIVE launches with full capacity to help find the perfect profiles of producer, production designer/art director and costume designer/stylist.

PRODUCTIVE also has an unprecedented network of contacts in other specialist and support roles across the production industry and is a new resource in Spain, a truly craft sourced business, personalised and independent and focused on achieving the best creative output.

They will also offer independent production consultancy for companies and brands wanting to shoot in Spain and are committed to reinvesting in the Spanish commercial creative industry through a series of networking events, workshops and training sessions.

Elena Vida, founder, has worked in agency, production and post production in the UK and Spain in both the commercial and film industries and is the driving force behind PRODUCTIVE’s business model and planned growth. She speaks English, Italian, Spanish and Catalan.

Kate Jenner, creative manager, has a unique perspective of the creative commercial industry having worked in marketing, agency (AMV BBDO) and in production and she also works in business development for Little Black Book. She has an incredible creative integrity, is a natural connector of people and is bilingual Spanish/English.

Kate and Elena also run the platform Women in Advertising Production (WAP) in Spain.

Elena says: "We are excited to launch because we believe we have a future facing business for the international production industry that combines a curated and craft sourced service with a uniquely collaborative approach to promotion and representation of truly great creative people.”

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