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Creative

Blinkink's Jonny and Will Brings Snapple's Colourful Characters to Life in Musical Spot

Blinkink directors launch 'Do Yourself a Flavour' campaign with Deutsch LA

Blinkink's Jonny and Will Brings Snapple's Colourful Characters to Life in Musical Spot

Master puppeteers and filmmakers Jonny and Will return for another irreverent and absurdly brilliant campaign for Snapple. Working with Tristan Oliver, the DOP who shot Fantastic Mr Fox and various other brilliant films, J&W wrote and recorded the music and lyrics whilst simultaneously designing and building the puppets. 

Drawing from the colour palette of the new juice bottles, J&W created characters and environments that reflected this with graphical cartoony feel to give the visuals a distinctive and instantly recognisable look. Plenty of attention to detail was paid to all twenty characters - all of which were live action puppets designed and performed by the directors. In a bid to avoid too many jazz hands, the performances were subtle and the lyric delivery chilled and conversational. 

The backgrounds were a mix of practical sets and CGI environments to create a clean, crisp and colourful setting allowing 'Fun Guy' to take centre stage and bring the fun. 


Featured Companies: Deutsch LA

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Category: Fruit Juices , Soft Drinks

Genre: Animation , Storytelling