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Creative

Tracks & Fields Takes Porsche to the Podium

Tracks & Fields, 2 years, 12 months ago

Music powers celebratory short to the finish line

Tracks & Fields Takes Porsche to the Podium

Porsche scored a podium position at the World Endurance Championships Six Hours of Fuji this month. Their jubilant post-race spot aimed to honour their host country and focussed on the values of Bushidō, the core tenets of the Samurai. All that was missing was the right warrior music.

The track had to be a two-hander: opening with a serene and meditative dignity, then building to a fierce percussive tension to match the long-fought race's drama. Tracks & Fields sourced young French composer Loïc Ghanem, who provided a perfect slow-build piece to bring the spot from contemplation to victory.

Genre: Music & Sound Design