The Different & Unexpected Collide in New J&B Scotch Whisky Spots
JWT Cape Town launches visceral new ads directed by Leigh Ogilvie through Velocity
The new J&B Rare commercials from JWT Cape Town, directed by Leigh Ogilvie, tell an intrinsic brand story and serve as a visual metaphor for a simple equation: when you mix up the unexpected, a rare magic happens.
The anecdotes are told over four commercials within a singular approach and with a powerful and visceral blending of aesthetics. All special effects were handled in camera with additional compositing and merging of elements by BlackGinger to create these unique spots.
JWT Cape Town
Post Production / VFX
Post Production House: