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Creative

Sneakerheads Will Love BBDO NY & Foot Locker's 'Shoemojis'

BBDO New York , 2 years, 6 months ago

Shoemojis will be available for free within the Foot Locker App

Sneakerheads Will Love BBDO NY & Foot Locker's 'Shoemojis'

Communicating with your fellow sneakerheads will never be the same. Available for free within the Foot Locker App, Shoemoji creates a new way for sneaker aficionados to talk about and share their favorite passion. 

The library launches with 80 individually drawn sneakers from iconic brands like Nike, adidas, ASICS, Under Armour and more. To keep their conversations fresh, new Shoemojis will be added to the app as sneakers are released.




Creative Agency

Account Director: Janelle Van Wonderen

Account Executive: Samuel Henderson

Account Manager: Nick Robbins

Art Director: Bhanu Arbuaratna

Associate Creative Director: Damjan Pita, Derek Harms

Chief Creative Officer: David Lubars, Greg Hahn

Copywriter: Allie Townsend

Creative Agency: BBDO NY

Creative Technologist: Simon Mogren

Director of Integrated Production: David Rolfe

Executive Creative Director: Chris Beresford-Hill, Dan Lucey

Head of Digital Production: Clemens Brandt

Producer: (Sr) Carissa Ranelycke

Senior Designer: Jason Merenda

Strategist: (Sr. Digital) Rhys Hillman

Production Company

Director: (Tech) Michael Condouris, Konstantin Rosinov, Marty Ford

Production Company: The BBBDO Digital Studio

Category: Clothing/fashion , Shoes

Genre: Apps , Digital