Simon Cowell & Co Get Animated in Red Knuckle's Britain's Got Talent Promo
Red Knuckles was asked by Friend to animate this spot for the super talented director Steve Scott. "It was a real joy bringing his characters and ideas to life - hula-hooping bear people, breakdancing Granny’s, giant rabbits and a very musical cat (a special request by Mr Cowell himself) fill his colourful landscapes with new characters revealed on each viewing." Commented Red Knuckles.
Working out of its Soho studio to a tight production schedule, the team of animators employed both traditional 2D and 3D techniques, seamlessly stitching it all together to bring Steve’s vision bouncing into the world.
Animation Company: Red Knuckles
Animator: Robert Milne, Sim Marriot, Lucas Vigroux
Animators: Geoff McDowell, Nick Brooks, Luca Vitale, Thomas Knowler
Designer: Marco Baratto
Designers: Santiago Montiel,Joao Lavieri
Digital Animators: Dennis Mueller,Juri Fripp
Modelling: Leonardo Viti, Laurence Dodd, Juri Fripp
Producer: Sarah Butterworth
Creative Agency: ITV Creative
Director: Steve Scott
Production Company: Friend London