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Creative

Santa's Greeted with a Grim Reality in Unicef's Dark Christmas Spot

Forsman & Bodenfors, 2 years, 10 months ago

Forsman & Bodenfors relays a potent message this festive season

Santa's Greeted with a Grim Reality in Unicef's Dark Christmas Spot

Right now the world is facing more catastrophes than ever. And as usual it’s the children that suffer the most. 380 million kids don’t have access to clean water, 20 million are at risk of dying from malnutrition, and 25 million children have been forced to leave their homes.

So, this Christmas everyone has to help. At unicef.se you can buy vaccine, tents, rehydration solution, water purification tablets and everything else that is needed in order to help children survive and develop. Unicef sends the stuff to the children that need it the most, and you get a gift certificate to pass forward as a Christmas gift.


Advertiser

Advertiser: UNICEF Sweden

Creative Agency

Creative Agency: Forsman & Bodenfors

Category: Charity , Corporate and social

Genre: Storytelling