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Creative

Poo-Pourri's Musical Stink-tacular Will Be Stuck In Your Head All Week

staging.lbbonline.com, 1 year, 11 months ago

Uptown Funk director Cameron Duddy teams with the Poo-Pourri creative team for a very corny music video

Poo-Pourri's Musical Stink-tacular Will Be Stuck In Your Head All Week

After its wildly successful Poo-inspired videos in 2013 and 2014, Poo~Pourri is launching a new video boasting all the uncomfortable places you can go now with Poo~Pourri. The video is directed by the critically acclaimed Cameron Duddy, who recently directed Mark Ronson and Bruno Mars' Uptown Funk music video.  Poo~Pourri, the award winning before-you-go toilet spray that is proven to stop toilet odors before they begin, also teamed up with Choreographer Sara Von Gillern from MTV's all-star season of America's Best Dance Crew and Voice contestant Jeff Lewis. 

The video features dancers in different scenarios where going poo may be awkward, such as at the office. The dancers exude confidence as they own their poo and are able to freely go wherever the wind takes them. The video demonstrates the relief that comes when potty embarrassment has been eliminated. 

“There is stress associated with going number two and leaving a smell behind, especially in a shared bathroom,” says Suzy Bátiz, CEO and Founder of Poo~Pourri.  “Whether you are at the workplace or at your significant other’s house for the first time, you can break free of the shame with Poo~Pourri, and free up mental energy to do something positive in this world.”



Full Credits

Vision & Concept: Suzy Batiz (Founder & CEO Poo-Pourri)

Director: Cameron Duddy 

Writer: Nicole Story

Song & Lyrics: Jeff Lewis & Poo~Pourri Creative Team lead by Nicole Story

Composer: Chris Sernel  

Choreographer: Sara Von Gillern 

VP Creative Director: Nicole Story 

Director of Photography: Tom Banks

Story & Design: Hector Batiz (Co-Founder), Will Clarke & Kirsten Gold

Art Directors: Lindsey Juckem & Paola Cortez

Costume Design: Kirsten Gold, Gay Horman & Annie Cox

Editor: Adam Henderson

VP of Marketing: Will Clarke

Broadcast Production: Peggy Moore

Production Company: Artists and Derelicts

Category: Beauty/health , Deodorant

Genre: Comedy , Music performance , choreography