NASCAR Returns to NBC with a Triumphantly Badass Music Video Featuring Nick Offerman
Parks and Recreation star Nick Offerman stars in this amusing two-minute music video to celebrate the return of NASCAR on NBC Sports. The Parks and Recreation star waxes lyrical about the patriotically macho effects of the racing sport - think stars and stripes thongs - and the positive effects of this could have on a swiftly softening US population.
The film was created in-house by NBC Sports Agency and was directed by Hungry Man’s Dave Laden.
A 60-second version is set to be broadcast on the TV network as the Super Bowl ends on Sunday.
Brand: NBC Sports
Chief Marketing Officer: John Miller
Associate Creative Directors: Craig Evans
Copywriter: Colin Nissan, Sean Farrell
Creative Agency: In-House
Creative Director: Allan Broce
Executive Creative Director: Bill Bergofin, Lorin Finkelstein
Producer: Lindsay Davenport
Music and Sound
Music Supervision: Beacon Street
Edit Company: Rock Paper Scissors
Post Production / VFX
Post Production House: The Mill
Director: Dave Laden
DOP: Eric Schmidt
Executive Producer: Allan Broce
Producer: Erin Sullivan, Craig Repass
Production Company: Hungry Man
Category: Publications and media , Tv and radio
Genre: Comedy , People