Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?

Radar

Mike Fisher Invites You to the Races with Cheeky New House of Fraser Spot

Generator, 2 years, 4 months ago

Generator director shoots fanciful new films through Shoot The Company

Mike Fisher Invites You to the Races with Cheeky New House of Fraser Spot

House Of Fraser have just released the first of a new series of online promos as part of their 'Invitation To...' campaign.

Generator's Mike Fisher filmed four online pieces through Shoot The Company which highlight what to wear on particular occasions; the first of the films ties in with the upcoming Derby Festival alongside the main event in the racing calendar - Royal Ascot. Playfully tounge-in-cheek and featuring a carefully styled vintage set build, the following films will be released in the coming weeks.

Off to a fancy summer bash but not sure how to dress for the occasion? - look no further! You can also view the spot here.

Category: Retail and restaurants , Retail stores

Genre: In-camera effects