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Hires, Wins & Business

Mercator Travel Appoints PR & Marketing Agency Hills Balfour, 2 years, 12 months ago

Agency to spearhead consumer & trade public relations

Mercator Travel Appoints PR & Marketing Agency Hills Balfour

Mercator Travel, parent company of tour operator Central America Revealed, has appointed leading travel PR and marketing agency Hills Balfour to spearhead their consumer and trade public relations.

‘Central America Revealed’ and its trading divisions ‘Belize Revealed’, ‘Costa Rica Revealed’, ‘Guatemala Revealed’, ‘Nicaragua Revealed’, ‘El Salvador Revealed’, and ‘Panama Revealed’ provide tailor-made travel services to the UK holiday maker, offering individual and group itineraries for all budgets and periods of stay. 

With extensive knowledge of the region, their UK team is able to create individually-tailored trips ranging from single destination escapes to multi-centre adventures. Hills Balfour has been brought on to partner with the exciting re-launch of the entire group. Spearheading a multiplatform PR campaign and sustained social media outreach, Hills Balfour will also support the roll out of the Revealed brand’s newest additions which will broaden the group’s reach beyond its core Central America base, initially into South America, and in time globally across other destinations worldwide such as the Caribbean, Indochina and Africa.

Category: Services, toursim , Travel