Get your own Little Black Book.

Build your own personal news stream. Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies

Already have an account?


Meet the Best Kind of Small Person in adam&eveDDB's Newest Halifax Ad

DDB EMEA, 2 years, 6 months ago

Cheerful spot directed by Sonny's Guy Manwaring introduces us to the rambunctious Charlie Clarke

Meet the Best Kind of Small Person in adam&eveDDB's Newest Halifax Ad

adam&eveDDB has just launched its newest commercial for Halifax, championing everyone's favourite kind of small person.

The new spot introduces us to Charlie, a little five year old boy in a great big world, who absolutely loves all the extra that life has to offer him, from an extra big painting to extra bubbles and extra ketchup, from morning to bedtime. Full of fun, curiosity and boundless enthusiasm, he’s the little hero of the family. 

This new ad announces the fact that Halifax are an award winning children’s account provider in a year when Halifax are giving extra to families through extra value and by making banking extra easy. So for children like Charlie who love extra, the Halifax is definitely the bank they’d choose.


Advertiser: Halifax

Creative Agency

Account Manager: Alex Attfield

Art Director: David Mackersey

Business Director : Charlotte Wolfenden

Copywriter: Jonathan John

Creative Agency: adam&eveDDB

Executive Creative Director: Ben Tollett, Richard Brim

Planner: Michelle Gilson/John Blight

Producer: Jack Bayley

Media Agency

Media Agency: MEC

Planner: Chris Hoon

Music and Sound

Audio Post Production: 750mph


Editor: Mark Edinoff

Post Production / VFX

Post Production House: Finish

Production Company

Director: Guy Manwaring

Production Company: Sonny

Category: Banking , Finance/insurance

Genre: Dialogue , People