Mat Sunderland Signs to HERO
A renaissance man, who directs, operates camera and edits, Mat directed the online Summer content for fashion and lifestyle brand Laura Ashley.
Filmed over three days in locations around Jersey and Stockport, Mat’s film plays true to the classic Laura Ashley style and showcases botanical and ditzy florals for both a relaxed day-time look and a dressier occasion-wear style.
Mat has also directed films for fashion brands Ted Baker, Ellesse, Box Fresh, Kickers, Berghaus and Speedo.
Mat brings a Northern down to earth personality to shooting, tempering any on set craziness and creating beautiful online content faster than the high street can rip off the catwalk.
Kate Myers said ‘I’ve followed Mat’s work keenly over the years and I’m so pleased to officially have him on the HERO roster. Mat is a pleasure to work with and always over delivers, it’s amazing what he can pull off even with limited time and resources. He’s a highly versatile and visual director. Self shooting, self editing and self deprecating.
Mat has directed commercials, music promos and broadcast TV. Currently he’s in development on the feature IRON MONK. Due to shoot in 2016, the film is a back to basics kung fu movie which dispenses with wires and CGI.
Category: Clothing/fashion , Shoes
Genre: Digital , Fashion & Beauty