Leo Burnett Vietnam Wins 'Best In Show' Award at SMARTIES MMAs
Leo Burnett Vietnam bagged the coveted “Best in Show” award at Vietnam’s first SMARTIES Mobile Marketing Awards recently on the back of its “Self-V” campaign developed for Samsung Galaxy V. The same work was also awarded Gold in “Product Launch” and “Mobile Website” categories as well as Silver in “Cross-media Integration.”
In addition to that, the agency’s YoLove campaign created for Friesland Campina’s YoMost brand also took home Silver in “Lead Generation” and “Mobile App” categories.
Both winning campaigns were developed in partnership with Leo Burnett’s digital agency in India, Indigo Consulting.
SMARTIES Award is an annual awards hosted by Mobile Marketing Association to recognize creativity, innovation and leadership in mobile marketing. The winners of the SMARTIES represent those who are blazing new trails, exhibiting bravery and innovation across the sizzling and competitive mobile marketing ecosystem.