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John C. McGinley Dispenses Tough Love for W+K London's New Halls Campaign

Biscuit UK, 1 year, 9 months ago

Biscuit's Jeff Low directs the Scrubs star sporting a dual personality

John C. McGinley Dispenses Tough Love for W+K London's New Halls Campaign

Got a cough this winter, or have a friend in need? Then get a dose or give a dose of either no-nonsense Tough Love with Halls Mentho-Lyptus cough drops, or cuddly-wuddly Soft Love with sweet new Halls Honey flavored cough drops. 

This new online campaign, featuring Scrubs star John C. McGinley, was launched in early January by Wieden+Kennedy London. The production was handled by Biscuit Filmworks UK & shot by comedy director Jeff Low.

Creative Agency

Creative Agency: Wieden + Kennedy London

Creative Director: Carlos Alija and Laura Sampedro

Creative: Christen Brestrup, Bertie Scrase

Producer: James Laughton

Account Director: Alex Budenberg

Account Management: Sophie Smith


Edit Company: Work London

Editor: Saam Hodivala

Production Company

Production Company: Biscuit Filmworks UK

Managing Director: Shawn Lacy

Executive Producer: Orlando Wood, Colleen O'Donnell

Head of Production: Rachel Glaub, Mercedes Allen-Sarria

Producer: Maury Strong

Director: Jeff Low

DOP: Marc Laliberté Else

Category: Food , Sweet

Genre: Comedy