Joe Public Highlights Domestic Abuse with Powerful Print Campaign
Joe Public has launched a compelling campaign for the People Opposing Women Abuse (POWA) for this year's International Women’s Day.
The premise is based on the idea that a woman in South Africa is more likely to be killed by her intimate partner than by a stranger. Three women are killed daily by their intimate partners. Alarming statistics. The Studio wanted to drive awareness of these stats as well as increase awareness of POWA and what they do.
Creative Agency: Joe Public
Category: Charity , Corporate and social