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Creative

Happy Finish Gives GoCompare's Gio Compario a Spiffing Retouch

Happy Finish, 2 years, 2 months ago

Company works alongside Isobar and photographer Finn Taylor to bring back Britain's favourite opera singer

Happy Finish Gives GoCompare's Gio Compario a Spiffing Retouch

Gio Compario returns for GoCompare's latest campaign and here are some great images retouched by the Happy Finish team in the UK, working alongside Isobar and photographer Finn Taylor.

The campaign sees the return of opera-singer Gio Compario and focuses on the scale and impact of GoCompare’s service for customers, and were originated by GoCompare’s in-house creative team, Chris and Siân Wilkins.

“We’ve been able to create a fully integrated and aligned campaign approach within Dentsu Aegis for GoCompare with Isobar creating all the non-TV creative, fully aligned with media delivered by Carat and iProspect,” said Matthew Hook, MD of Carat. “We expect the campaign to have a big impact on the business, and we are looking forward to the next chapter of this story.”

“Whether you love him or hate him, Gio is back,” said Nick Bailey, CEO and ECD of Isobar. “Whatever happens he is sure to shake up the price comparison market once again.”