Generator Signs Director Brendan Heath
Generator is pleased to begin the New Year with the news of its latest signing to the roster - director Brendan Heath. South African born Brendan brings a multi-disciplined and unique syncretic approach to commercial filmmaking.
Brendan began his career in New York directing music videos and quickly segued into commercials where his distinct modern style and reputation for pushing the boundaries both technically and creatively caught the attention of advertising agencies. He developed a highly regarded reputation amongst celebrities becoming one of the most sought-after directors amongst this exclusive group, including Andie MacDowell, Evangeline Lilly, Cindy Crawford, Penelope Cruz, Eva Longoria, Milla Jovovich, Claudia Schiffer, Linda Evangelista, Doutzen Kroes, and Nicole Kidman.
Brendan wrote and directed one of the first award winning campaigns for Wonderbra through Truth, an award winning ad agency in South Africa, which further spurred a succession of awards for both TV spots and Print Ads. Brendan has collaborated with major brands across the globe including L’Oréal, Pantene, Avon, Verizon, Dove, Nissan, Vera Wang, and Toyota.
Brendan has a unique ability to elicit natural and engaging performances, an exceptional design aesthetic, and a distinct brand of beauty and lifestyle, as well as a reputation for having a gregarious easy going and collaborative nature. Click here to view his reel.