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Creative

Egg Films' Slim Shoots Flipping, Drifting Spot for Nissan

staging.lbbonline.com, 2 years, 10 months ago

TBWA Hunt Lascaris' dad driver would put Jeremy Clarkson to shame

Egg Films' Slim Shoots Flipping, Drifting Spot for Nissan

Nissan has launched a new commercial with Slim of Egg Films directing for agency TBWA Hunt Lascaris. The ad focuses on a father son moment after a son proudly shows off his new car to his dad, only for the dad to pull a bit of a Jeremy Clarkson and put the new car through its paces. 

Together they experience the thrill of some interesting stunts. Slim relied on his technical background for the commercial in order to carry out the filming of the stunts in and around the shipping containers. There was precision planning involved with Slim, first Assistant director Carey Lagoe, the Director of Photography Willie Nel and the Sinister Studios building to-scale a 3D replica of both the car and the containers to pull off the many stunts. The ad was a technically challenging production to pull off but through a collaborative production effort the team seamlessly pulled off this action packed ad.


Advertiser

Advertiser: Nissan

Creative Agency

Creative Agency: TBWA / Hunt Lascaris

Art Director: Melanie Moore, (Production) Keenan McAdam

Copywriter: Harry Mackenzie

Creative Director: Charles Pantland

Executive Creative Director: Peter Khoury

Producer: Lebo Mokwena

Music and Sound

Music Production: Audio Militia

Offline

Edit Company: Left Post Joburg

Editor: Saki Bergh

Post Production / VFX

Post Production House: Sinister Studios

Production Company

Director: Slim

DOP: Willie Nel

Executive Producer: Nicci Cox / Kerry Hosford / Colin Howard

Producer: Nicci Cox

Production Company: Egg

Category: Automotive , Cars

Genre: Action , Comedy , Visual VFX