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Creative

Editor Nick Allix Cuts Dawn Shadforth's Charming Boots Spot

staging.lbbonline.com, 2 years, 11 months ago

The Play Room editor cuts latest commercial from Sonny director through Mother London.

Editor Nick Allix Cuts Dawn Shadforth's Charming Boots Spot

This charming 30 second film shot over 2 days in London and lensed by Dan Landin follows a commuter father’s business trip to London accompanied by his daughter’s toy dinosaur. Capturing a photographic moment with the beloved toy in front of one of London’s landmarks, our hero returns home via his local Boots and using the Photo Service he gets this magical moment developed and brought to life. When his daughter wakes up the following morning, this home-coming present is up on the wall, much to her beaming delight. 

"It was great to work with Dawn (Shadforth) on fitting this story into 30 second spot. We had lots of great footage and could easily have had a much longer cut, so it was fun to see how much we could get into the time frame", comments The Play Room's Nick. 

You can view Boots 'Photo Service' below and here.

Genre: People , Storytelling