Editor Jason Kileen Gets in the Spot Welders Groove
Editor Jason Kileen, who’s just joined the New York office of creative editorial shop Spot Welders, has helped pull a fast one on an unsuspecting public. Those who’ve seen his recent teaser for Timmy Brothers Water may mistake this comedy promo for an actual Brooklyn shop that makes and sells artisanal water. In fact, in a recent write up for New York’s ‘Gothamist’ blog, people found it so spot-on that the comments section quickly filled with arguments ranging from if it’s for an actual product, a parody or just a sad statement on our status-obsessed culture.
Directed by Paul Riccio, who’s represented by Sandwick Media, it profiles the brothers Timmy, decked out in their hipster beards and summer beanies, talking in lofty tones about what their handcrafted water means to them. It moves along nicely thanks to Kileen’s deft skills with dialogue and visual storytelling. To view this spot, and the rest of Kileen’s reel, click here.
Kileen joins Spot Welders from Nomad, where he’s been cutting spots for clients such as Hershey’s, Budweiser, American Express and Kit Kat; prior to that he was at P.S. 260, where he cut with directors such as Spike Lee and Errol Morris for Heineken, M&Ms and Morgan Stanley. While there he also edited a feature film that was a finalist in the Dramatic Competition at Sundance.
“We’re thrilled to have as versatile an editor as Jason join us here at Spot Welders,” says Editor and Partner Dick Gordon. “He’s an innate storyteller with a sense of humor and a passion for music, all of which are tremendously valuable qualities for editors in our industry today.”
The Timmy Brothers promo reveals Kileen’s light touch with comedy and dialogue, a skill on display in his earlier collaboration with Riccio on a Comedy Central promo about the travails of a guy born without a funny bone, his work for American Express starring Tina Fey and a recent take on people in unfortunate situations for Chubb Insurance.
But Kileen is more than a jokester; he says he greatly enjoys working across genres and prefers not to settle into any style. For example, he’s edited documentary-style ads for clients like Titleist and Fruit Roll-ups and cut editorially-driven, visual storytelling work for Morgan Stanley and Budweiser. His “Have a Beat” spot for Kit Kat is a perfectly syncopated succession of scenes and clips, all cut to the irresistible timing of the brand’s iconic jingle.
An English and Creative Writing graduate of Arizona State, he grew up in Phoenix playing in bands and skateboarding. While spending a summer in New York he studied at the New York Film Academy and found himself immediately drawn to editing. “As a musician and someone who was into creative writing, film and photography, editing seamlessly blended all the things I liked to do,” he recalls.
As the Kit Kat spot reveals, Kileen’s musical inclinations – he plays guitar, bass and drums – influences his approach to editing. “What I love most is that you’re in control of the mood,” he notes. “It has a lot to do with rhythm, timing and feel, not only in music driven stuff, but dialogue and comedy as well. Depending on your choices, any footage you’re given can be funny, dramatic or even a horror film. It’s not all that uncommon to find editors who are also musicians, as the creative processes go hand in hand.”
Kileen first got connected with Spot Welders’ New York EP Joanna Ferraro through a mutual friend, and while he was always impressed with the company’s reputation, its roster and its work, he wasn’t ready to make a move. “But they stayed in touch, and I was flattered by their persistence,” he recalls. “It’s always been a highly-respected creative shop filled with heavyweights, and I like the fact that such an accomplished comedy editor as Dick Gordon is there. I’m excited about the prospects of tapping more into that vein of work and am honored to be part of the Spot Welders family.”
“Jason’s going to fit in perfectly here, in part because of the diverse range of work we’re doing,” says Ferraro. “We’re looking forward to helping him broaden his client base, take on more complex projects and deepen his relationships with directors and creatives.”
Adds Spot Welders Managing Partner David Glean, “In this era when the lines between production and post production are blurring, it’s great to have a talent with Jason’s broad experience and interests as part of our team. We’re excited about the contributions he’s going to make to our work and how he’s going to help clients solve problems.”