E-Cig Brand Brilliantly Parodies a Tarantino Classic in This Launch Spot
This quite brilliant ode to Quentin Tarantino’s Reservoir Dogs is the launch film for UK electronic cigarette brand 7Stripe.
Created and produced by London-based creative production company DHP Studios, the film taps into a long line of on-screen smoking heritage with a stroke of smart humour. “Through the recognisable cinematic style we aimed to evoke the memories of a scene with which our target audience can relate. We then injected an element of humour and ended up with this final product that lends itself to a viral audience,” said a DHP Studios representative.
Creative Agency: DHP Studios
Art Director: Courtney Robinson
Creative: Lizzie Stables, Eduardo Luis B Oliveira
Creative Director: Harry Coulthard
Director: Ben Collins
DOP: Joel Craigs, Charlie Cook
Producer: Chloe Cronyn
Production Assistant: Jessica Greshoff
Production Company: DHP Studios
Category: E-cigarette , Pharmacy
Genre: Comedy , People