Check Out the First Set of D&AD Pencil Winners with This Day One Round Up
The first set of D&AD Pencil winners for 2015 have been announced, but entrants will have to wait until the Award Ceremony at Battersea Evolution tonight to find out which colour Pencil (Wood, Graphite or Yellow) they’ve won. White and Black Pencil winners will also be announced at the Awards Ceremony. Keep up to date at the liveblog here.
D&AD CEO Tim Lindsay commented: “'International entries to D&AD have gone up over 15% this year, which is a reflection of D&AD’s continued relevance in maturing creative markets like Brazil and India.
“The quality of craft in categories like Branded Content and Integrated is a real theme this year: an understanding that great creative can play a vital role in earning media is really coming through in the production value of much of the work.
“We’ve also seen a big increase in design work being entered across all categories – which I hope indicates that creative businesses at all levels of agency and studio size are thriving."
So far the Top 5 ranking countries by Pencils won are:
UK – 11 Pencils
Brazil and South Africa– 6 Pencils (joint 2nd)
New Zealand – 5 Pencils
US – 4 Pencils