Caprice Yu & Grant Smith Join McCann NY As Executive Creative Directors
McCann New York announced today that Caprice Yu and Grant Smith and Caprice Yu have joined the agency as Executive Creative Directors.
“We are truly excited to welcome Grant and Caprice,” said Eric Silver, CCO of McCann North America. “They both have an amazing history of answering creative briefs in thoughtful and provocative ways."
Yu most recently worked as a freelancer at McCann NY after leaving her ECD post at Sid Lee. Yu has worked at many of the industry’s top agencies, including BBH New York, Crispin Porter + Bogusky in Boulder, and 180 Amsterdam and created work for Google, adidas, Axe and Microsoft.
Smith is an award-winning creative director, who spent much of last 10 years at BBDO NY, where he created high profile work for AT&T, FedEx, Guinness, and DirectTV. Smith has worked at a number of agencies, including a long stint at Cliff Freeman & Partners, where he worked on Fox Sports, Budget Rentals and Mike’s Hard Lemonade.