BBDO’s Simon Bond Joins IPG as Chief Growth Officer
Interpublic Group announced today that Simon Bond is joining the holding company as Chief Growth Officer, effective September 9, 2015. Simon will be responsible for driving Interpublic's growth initiatives across the network and will report to Philippe Krakowsky, EVP, Chief Strategy and Talent Officer.
“Simon has a proven track record of building business and delivering integrated marketing solutions for many of the world’s largest and most sophisticated clients.
He has a deep understanding of both the current media environment and all its marketing verticals,” said Philippe. “Increasingly, clients are asking us for ‘best-of-IPG’ solutions involving multiple parts of our company. Simon will be an asset to our agencies’ business development teams, focusing our new business activity around best practices, and ultimately driving growth across the group.”
Simon is a new business veteran, having nearly two decades of experience driving marked business growth for agencies across the globe. Simon joins IPG from BBDO, where he worked for the past seventeen years in various posts, most recently as the agency’s Global Chief Marketing Officer. He spent over ten years helping the agency network build out its digital operations across Europe, MENA and Asia Pacific, and also created their digital innovation practice called the Digital Lab.
Simon moved to BBDO NY in 2009 and became Global CMO of BBDO Worldwide in 2011. Under Simon’s tenure as CMO, the agency won accounts like American Interpublic Group 1114 Avenue of the Americas New York, NY 10036 212-704-1200 tel 212-704-1201 fax Family Insurance, Bacardi, CVS, Emirates Airline, Footlocker, Wells Fargo and many more.
“I am sad to be leaving all my friends and colleagues at BBDO, but I could not be more excited about joining IPG,” said Simon. “There’s tremendous momentum at the company, apparent in its industry leading organic growth and some big recent wins. Michael, Philippe and the leadership team are both collaborative and modern, which is positioning them to win in the market. In my new role, I hope to continue building this culture of growth and winning, and look forward to helping current and potential clients benefit from IPG’s unique open architecture model and roster of agencies,” Simon added.