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Creative

adam&eveDDB and Wall's Say Goodbye to Serious with Ice Cream Tombstones

DDB EMEA, 2 years, 5 months ago

Fun new print campaign melts away the dull, annoying seriousness of everyday life

adam&eveDDB and Wall's Say Goodbye to Serious with Ice Cream Tombstones

A Wall’s ice cream is the perfect way to melt away the dull, annoying seriousness of everyday life.

So with these three “Tombstones” executions, adam&eveDDB bid a not-so-fond farewell to various annoyances of everyday life, marking their departure with the iconic shape of an ice cream gravestone.  





Creative Agency

Art Director: Henry Westcott

Chief Creative Officer: Ben Priest

Copywriter: Eduardo Balestra

Creative Agency: adam&eveDDB

Creative Director: Ivan Pols, Laurent Simon, Aidan McClure

Design Director: Alex Fairman

Designer: Paul Reddington

Executive Creative Director: Richard Brim, Ben Tollett

Photographer: Kevin Summers

Planner: Sarah Carter

Media Agency

Media Agency: Mindshare

Planner: Nikki Gunning

Print / OOH

Retoucher: Dan Jackson @ Stanley’s Post

Category: Dairy , Food

Genre: Comedy , Print