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A Honey Loving Bear & Kung Fu Dwarf Star in BETC's Sixt Spots

BETC Paris, 2 years, 12 months ago

Rita Productions' Jack Cole captures some bizarre moments

A Honey Loving Bear & Kung Fu Dwarf Star in BETC's Sixt Spots

Sixt, along with agency BETC, is following up on its first TV campaign with the release of 3 films to showcase its brand platform, "Boost Yourself".

Each of the films features a protagonist who has an encounter with the famous Mister Booster who, along with a quirky accomplice, proves the brand's ability to boost drivers. Through these interactions, Sixt emphasizes its message, that "it feels good to rent a nice car".


Advertiser: SIXT

Creative Agency

Creative Agency: BETC

Art Director: Jordan Lemarchand

Copywriter: Julien Deschamps

Creative Director: Olivier Apers

TV Producer: Hugo Diaz

Music and Sound

Music Production: Schmooze

Production Company

Director: Jack Cole

Production Company: Rita Production

Category: Automotive , Cars

Genre: Comedy