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Hires, Wins & Business

The Lift Welcomes Director Ishbel Whitaker

The Lift Mexico, 2 years, 2 months ago

Ishbel signs to The Lift’s roster for representation in the Latin American market

The Lift Mexico has welcomed director Ishbel Whitaker to the team. Ishbel Whitaker has collaborated with agencies like BBH, Wieden + Kennedy and Pu... Read more


What's a Giant Beached Sausage Doing in This Tourism Campaign?

McCann LATAM, 2 years, 3 months ago

Surrealistic giant sausage stranded on a beach in McCann Mexico's film is a tour operator that offers good prices in the touristic service chain, from hotels to transfers, car rental and flights, including ... Read more


L´Oréal Mexico Makes 100 Women Cry to Prove the Power of Mascara

McCann LATAM, 2 years, 3 months ago

McCann Mexico screens Titanic to show off the strength of L´Oréal's waterproof mascara

Recently, McCann Mexico decided to show the emotional value of L´Oréal waterproof mascaras in a special event that took a 100 women to the movies t... Read more

Hires, Wins & Business

The Lift Welcomes Director Ian Pons Jewell

The Lift Mexico, 2 years, 3 months ago

London native sets sights on Mexico City

The Lift has recently signed director Ian Pons Jewell, so let’s make some introductions here! You might recall Ian’s viral and amazing music videos... Read more


McCann Mexico's Motor Toilet Highlights the Dangers of Texting Drivers

McCann LATAM, 2 years, 3 months ago

Bizarre new film for Chevrolet carries an important message

Texting while driving is a habit that is becoming more popular every day, and several campaigns to fight it have been created worldwide. While the ... Read more

Hires, Wins & Business

JWT Latin America Names Maria Teresa Arnal CEO in Mexico

J. Walter Thompson Mexico, 2 years, 4 months ago

Antonio Abello will be the new Managing Director

Stefano Zunino, CEO at J. Walter Thompson Company- Latin America, announced the appointment of Maria Teresa Arnal as the new CEO of J. Walter Thomp... Read more


One Direction Champions #TrueFriendship for LATAM Coca-Cola Campaign

Pereira & O'Dell, 2 years, 5 months ago

Pereira & O’Dell launches new films highlighting 'crossroads moments' in friendship

True Friendship (#VerdaderoAmigo) is Coca-Cola’s newest campaign from Latin America inspiring the choices that inspire unity, teamwork and happines... Read more

Hires, Wins & Business

The Lift Welcomes New Director Mánólété

The Lift Mexico, 2 years, 5 months ago

And trust us, you definitely want to check out this Cannes Lion-winning director's reel

Starting April off on the right foot, The Lift is out-of-their-minds ecstatic to welcome celebrated director Mánólété (no last name) to the roster ... Read more

Opinion and Insight

It’s About The Brand Feeling, Not The Brand Selling

The Lift Mexico, 2 years, 6 months ago

The Lift Mexico on the importance of associated happiness

The trend in advertising towards manifest statements, claiming that your brand motivates feeling rather than point of sale transaction, might not s... Read more

Hires, Wins & Business

Ogilvy Latina Names Cesar Agost Carreño Regional Creative Director

Ogilvy & Mather Latam, 2 years, 8 months ago

Gastón Bigio leaves his position to devote himself to DAVID in Sao Paulo

After 6 years of successful management, Gastón Bigio leaves his regional function to devote himself entirely to DAVID. The position of Regional Cre... Read more