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WHAT'S NEW

Creative

Steve Soto Gives the City of LA Some Gears Ink

McCann North America, Thu, Nov 28, 2019

The campaign by 215 McCann is a continuation of the “Bound By Blood” campaign which launched at E3

Gears Ink: Inking LA is a first-of-its-kind, live-tattooed OOH installation promoting the launch of Gears 5. To the fans of Gears of War, the franc... Read more

Creative

USPS and McCann New York Bring the Holidays Home Across the USA

McCann North America, Thu, Nov 28, 2019

Knucklehead director Siri Bunford has a festive adventure across America in a campaign that takes in snowscapes, cities and deserts

No one should be left behind when it comes to receiving holiday joy. If you live somewhere remote or in a big city, accessible or difficult to get ... Read more

Creative

Xbox and LEGO Surprise Celebrity YouTube Unboxer with 'Ultimate Unboxing' Stunt

McCann North America, Thu, Nov 28, 2019

215 McCann's new campaign surprises kid-celebrity-unboxer EvanTubeHD with a full-scale LEGO McLaren Senna model

How do you unbox the biggest LEGO box? Surprise one of the of the world’s most famous YouTube toy unboxers, of course. Words can’t describe how ama... Read more

Creative

Qualcomm's Satisfying Rube Goldberg Machine Welcomes You to the Invention Age

McCann North America, Thu, Nov 28, 2019

McCann New York works with STEM students to create new spot

This is the Invention Age, and over 30 years of Qualcomm’s mobile leadership has led to it. To celebrate this new age and inspire the next generati... Read more

Creative

This Amusing NY Lottery Ad Imagines a Heavy Metal Band with Heavy Metal Instruments

McCann North America, Thu, Nov 28, 2019

McCann New York and Arts & Sciences' Matt Aselton launch campaign for the lottery brand's new Black Titanium game

'Black Titanium' sounds like it could be the name of any number of things. A high-tech smartphone. A fancy cologne. Even an intense heavy metal ban... Read more

Creative

New York Lottery Celebrates a Foodie’s Dream with Mouthwatering New Ad

McCann North America, Thu, Nov 28, 2019

McCann New York asks 'How Would You Spend It?' with a ukulele cover of 'Food Glorious Food'

In the latest take on its 'How Would You Spend It?' campaign, New York Lottery has built on its concept of showing how one New Yorker would spend t... Read more

Radar

IFC + RadicalMedia’s Sherman’s Showcase Coming to Hulu

RadicalMedia US, Thu, Nov 21, 2019

The full season is available on December 11th

The full eight episode season will be available for your bingeing pleasure December 11th on Hulu! Inspired by Solid Gold and Soul Train, Sherman’s ... Read more

Hires, Wins & Business

Cartel Expands Roster with Alaina Zanotti and Kevin Zimmerman

Raz Public Relations LLC, Thu, Nov 21, 2019

Alaina joins as executive producer and Kevin joins as editor

Award-winning editorial and post-production studio Cartel has appointed Alaina Zanotti as executive producer to drive business development and to h... Read more

Creative

215 McCann Helps SF Giants Honor Retiring Manager with 'Foghorn Salute'

McCann North America, Thu, Nov 21, 2019

Agency creates a San Francisco version of a 21-Gun Salute for Bruce Bochy

When the SF Giants heard that longtime manager, Bruce Bochy was retiring at the end of this season, they knew they needed to come up with a uniquel... Read more

Hires, Wins & Business

Imagination Helps Lashious Beauty Boldly Rebrand to RAWR

Imagination Global, Thu, Nov 21, 2019

Experience company Imagination worked on the full brand overhaul

RAWR, formerly Lashious Beauty, today announces its complete rebrand and relaunch with global experience company Imagination, as part of a signific... Read more